HABITAT FOR HUMANITY

Celebrating the Hero Within

Portland Habitat for Humanity needed to create local support to build local dreams. We did our part with an outdoor campaign that portrayed Portlanders, in concert with Habitat, as heroic builders of change. And the campaign worked as hard as everyone else associated with Habitat.

40%

increase in total online donations

60%

increase in most-needed-item donations

1000s

of visitors to the vanity URL