FLUKE NETWORKS

Network On

To position Fluke Networks as the leader in telecommunications testing equipment, we championed the intelligence and forward thinking required in the network testing industry. Brand videos and initial product launch materials drew enormously positive responses online and at trade shows. The brand video was attached to an initiative to acquire customer stories with a goal of receiving 500 verified stories within the year. Over 8,000 stories were received in just the first 7 weeks.